In our never-ending quest to embrace emerging technologies and understand the behaviors that propel them, we surveyed thousands of connected consumers in 2018 on topics ranging from the Connected Car and IoT (Internet of Things) to Mobile First and much more. Here are some of our most interesting findings: IoT and the Connected Home [...]
A cornerstone of our democracy, voting, is considered a fundamental American right but, on average only a bit over half of U.S. citizens exercise this right. According to public statistics, over 138 million people voted in the 2016 presidential campaign – less than 60 percent of registered voters. In the pivotal 2018 November midterm elections [...]
Survey: More Than Half of Consumers Would Choose One Company Over Another Based on Their Mobile Offering Survey Commissioned by Metova Reveals Consumer Demand to Leverage Mobile Apps for Services Including Lawn Care, Utility Management, Pool Maintenance, Child Care, Housekeeping, Grocery Shopping and More FRANKLIN, Tenn., and FAYETTEVILLE, Ark. Sep. 25, 2018 – Metova, a [...]
Metova CTO, Andrew Cowart, Provides Insight on the Current Shift from “Mobile Friendly” to “Mobile First” What is “Mobile First” ? “Mobile First” means that a company’s mobile application is their main focal point for engaging with their customers. They usually already have a website, may even do a lot of business via more [...]
Smartphones are increasingly the go-to place for us to order the goods and services we need. This has long been the case for shopping and banking, as well as for entertainment, but it’s now become a requirement for any business providing a service to consumers. Many businesses have only recently made the shift to mobile self-service [...]
As the smartphone becomes as, if not more essential, than a wallet in navigating today’s world, restaurants are leveraging the smartphones and the web to provide better access to the food that keeps us going. Using this technology gives restaurants a leg up on the competition: it reduces the friction of ordering, it helps to [...]
Whether it’s ordering food, arranging lawn care or auditioning eyewear, a growing number of industries are using technology to jump ahead of the competition to provide a better consumer experience, while reducing ‘friction’ for customers. Here are some interesting examples: Lawn Care - a great example is TruGreen’s App which allows customers to manage [...]
