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Design & Strategy

  • Jennifer Pike
  • Posted by Jennifer Pike
August 1, 2016

There are so very many details that go into every piece of media you consume. As I write the copy for this article, I know that the words aren’t the sum of your impression of this blog. What you read may be what you remember the most, but subconsciously there is much more going on to affect your impression that you may not even realize. Working with and around the design team at Metova has given me new insights into what makes an article actually look the part.

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  • Ryan Dunnewold
  • Posted by Ryan Dunnewold
July 27, 2016

If you’ve been around the tech industry for more than two or three weeks, you’ve probably heard the word “lean” used in some context. It may have been in the wrong context, but you heard it nonetheless.

Many people have jumped on the bandwagon without ever really understanding it while others have written it off as a hipster trend that will pass as quickly as flat design. I don’t know where the Lean movement will go but I know that the core idea that it’s built on is here to stay. I can sum up the Lean movement in one phrase:

You don’t know your end user half as well as you think you do.

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  • Trent Nicholson
  • Posted by Trent Nicholson
July 20, 2016

When people think about branding, they initially think of a logo, or about creating a logo. However, here’s the thing: branding is so much more than a logo. Your branding is how you interact with your customer and how your customer perceives your company. More importantly, it’s a large part of how you are going to get a consumer to buy into your company.

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  • Kandace Parker
  • Posted by Kandace Parker
July 11, 2016

I see the phrase “Fake it Til you Make It” tossed around pretty frequently on the Internet and I see it a lot on various design forums. It’s a fun little mantra that makes for a cute graphic, and we’ve all been guilty of using from time to time.

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  • Ryan Dunnewold
  • Posted by Ryan Dunnewold
July 4, 2016

A crash course in site planning, understanding your goals, and testing

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  • Alexa Williams
  • Posted by Alexa Williams
April 27, 2016

In the realm of mobile and web design, the selection of colors is often a crucial starting point. There are many things to evaluate when deciding what colors to incorporate into your designs. Understanding the psychology of colors can be an effective tool.

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  • Christi Johnson
  • Posted by Christi Johnson
April 27, 2016

Balance

is the distribution of the visual weight of objects, colors, textures, and space. If the design was a scale, these elements should be balanced to make a design feel stable.

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  • Kandace Parker
  • Posted by Kandace Parker
April 27, 2016

Our design office is always giddy with excitement when Apple releases a new product. When the company announced its release of the Apple Watch, we knew we’d have to both adapt our work accordingly as well as scheme together new ideas for innovative watch design.

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  • Jennifer Pike
  • Posted by Jennifer Pike
August 4, 2015

Before you begin developing an application, it is important to know your audience and the environment your application will be competing in. What kind of applications are popular in the app store? How are applications being used? We will review some of the upcoming and past trends that can help you determine the best route for your mobile presence.

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  • Kandace Parker
  • Posted by Kandace Parker
July 14, 2015

We get it, designers. Searching for decent, relevant stock photography is tough. While it’s true a designer should rely more on creativity, and innovation than a good photo to make a project look stellar; it doesn’t hurt to have some images on hand. Stop wasting your life on shutterstock and check out these cool places. And the best part? They’re totally free.

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